Leadership

Taming Our Mind

The year had been pretty dull in terms of business in Nigeria. There were many compounding factors that made matters worse. Fresh elections were scheduled early next year and corporates were not willing to loosen their purse strings. The government bodies were engulfed in pre-election euphoria. The Ebola virus had slowed things further and the…

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Psychology & Business

Many senior sales managers have advised us over the years that ‘Sales’ is a number game, and our focus should be in putting more energy in selling and not in any posthaste analysis. We should reach out to as many prospects as possible to ensure returns and keep on moving away from the ones who…

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Kill the Messenger!

Kill The Messenger

In earlier times, messages were usually delivered in person by a human envoy. Sometimes, as in war, for example, the messenger was sent from the enemy camp. An easily provoked combatant receiving such an overture could more easily vent anger on the messenger of the unpopular message than on its original author. A modern day…

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Being Legal or Moral

Being Legal or Moral

The rain lashed on the windscreen of my car as my driver steered it clear of Ikeja chaos as we headed for the main Ibadan highway. Lagos had seen a lot of rain this month, but today was different. The road was fortunately clear and we hoped to reach our meeting place within quarter of…

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Back to School!

Back to School

Our car entered the narrow lane of the overcrowded Yaba area in Lagos as we proceeded to meet our prospect; a mid-size business into outdoor media. My colleague who accompanied me, had explained to me that the prospect was one of the leaders in the vertical and was in dire need of a suitable automation…

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Oga! You are welcome!

Oga! You are welcome!

The frail figure in front of me offered me a hand and spoke in a heavy voice. “Good morning sir!, You are welcome”. I gathered myself hurriedly, least expecting the blunt welcome. I struggled to put on a smile and reciprocate his greetings. He led us to a dimly lit conference room and offered me…

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Understanding Brand Value

Understanding Brand Value

Brands (their value) account for an increasing amount of corporate value. It is a huge challenge for businesses to understand what drives their brand value and what is required to maintain and increase this value. Brand Value is estimated and driven in many ways by different organizations. These include: Checking brand health Competitive analysis Monitoring…

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Business Warfare

Business Warfare

A few years ago, I had the opportunity to undergo a study program on Sun Tzu – The Art of Warfare which largely dealt with the art of ancient war adapted to modern day business. We term it as business warfare! The course had been very revealing and has impacted me hugely in terms of my…

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